Video Personalization & Programming
A platform that drives more views, guides your content strategy and makes your site more profitable.
Increase ad inventory and subscriber yield
Surface the right content to the right users on your sites and apps.
Healthy metadata is essential to programming personalized content at large scale. Quality metadata directly impacts the quality of analytical insights. With Asset IQ™, we enrich your video metadata and create structured taxonomies. With tools such as natural language processing and auto-classification, we can create categories and keywords where none exist and map to taxonomical structures. After launch, Asset IQ™ continues to enrich your assets and rank them based on real-time information.
Our clients realize a 70% increase in average monthly video views by integrating our API and personalization engine into their video player. Continuous learning of your audience’s preferences enables us to get your viewers to keep watching your content. As a result, you build loyal audiences over time.
Our platform takes your content and creates individualized playlists for every viewer – that’s one-to-one personalization. Using machine learning, it predicts what your viewer wants to watch by analyzing real-time data such as time of day, device, and location.
Discover what resonates with your viewers. With IRIS Vision™ and a dedicated Programming Strategist, we provide you with augmented intelligence – machine learning combined with human expertise. Uncover hidden value in your archive that drives deep engagement with your users. Learn what they’re looking for and develop the right content to keep them there.
We understand that as a premium publisher, you have to balance goals of increasing video ad inventory and subscriber yield while adhering to your editorial standards and business rules. With IRIS Vision™, you can customize our personalization to best suit your needs.
Turn your new and returning users into loyal ones. When people easily access the content they love, they enjoy your experience, and they come back – you will maximize the revenue and margin on your owned and operated properties.
Keep your loyal viewers watching your content on your site.
Partner with us.
Case studies